IT'S COMING HOME | DELIVEROO
A cheeky little idea we had during the Euros. Rather than yell 'It's Coming Home' in press or any other paid channel we just slyly slipped it into the Deliveroo order notifications.
Whenever someone placed an order, the notification they received to tell them their order 'was on the way' was replaced by 'It's Coming Home.'
Much to the delight of our users. Here's some of their responses.
